About Ariat

Ariat is an American company that applied athletic footwear technology to riding boots, a category that had barely changed in a century. The name comes from a racehorse, and the founding idea was that a rider standing in stirrups deserved the support a running shoe gives.

That technical approach carried the brand from the equestrian world into country, work and western footwear, and it remains the reason its boots cost more than traditional equivalents.

What they make

Riding boots across disciplines: tall boots, paddock and jodhpur boots, and the yard footwear that has to survive mud rather than an arena.

Around them sit western boots, country and walking boots, and a substantial safety footwear range for work. Clothing covers riding breeches and jackets, technical layers, country outerwear and casual pieces.

Buying riding footwear

Tall boots are sized on calf width and height as well as foot length, and getting those two wrong is what makes a boot unwearable rather than merely uncomfortable. Measure both, over the sock you would ride in.

For yard and country boots, waterproofing and sole grip matter more than the upper. And if you are buying safety footwear for work, check the exact standard the boot meets rather than the word safety, since the ratings cover different hazards and an employer may specify one.

Using an Ariat discount code

Choose the boots, apply the code at the checkout and check the total before ordering. These are listed as Ariat discount codes, voucher codes and promo codes.

Equestrian retail discounts by season and by line, with competition and show ranges holding their price while yard and casual footwear carries the reductions. Reduced lines are usually excluded from an additional reduction. Sizing in tall boots is specific enough that returns are common, so check whether return postage is covered before ordering two calf widths.